Owl Ventures and Accel Partners participated in the Series C round for SplashLearn.The startup noted a 10X increase in traffic from India, but the market contributes less than 1% to its revenue. The company has its presence across 150 countries, with the US being its largest revenue contributor.
US-headquartered edtech startup SplashLearn has raised $18 Mn in a Series C funding round led by San Francisco-based venture capital firm Owl Ventures, with participation from Accel Partners. The company plans to use this funding to scale its new personalized tutoring product to sign up more parents and get more teachers involved.
Founded in 2010 by Arpit, Mayank Jain, Joy Deep Nath, and Umang Jain, SplashLearn (formerly known as Splash Math) offers a gamified curriculum-aligned maths learning program in four major markets — the US, UK, Canada and Australia. The product is completely free for schools to use but charges students a subscription fee, which enables parents to track their child’s progress and helps them identify areas of improvement.
The platform has claimed to have created over 4,000 games that are aligned to a child’s curriculum for maths and reading. The company has deployed a research team to ensure that the games are engaging for kids as well as improve learning games. “Over and above our game engine, we have a personalization layer which ensures that every day for a kid, we ensure a 15-20 minute learning path based upon what their current learning level is,” Jain added.
